AHS launched a spin to win campaign with a referral link to drive consumers to Facebook. Every player received a daily chance to spin for a variety of cash prizes ranging from $50-$500. At the end of the promotion one person was picked to win $10,000.
70% of plays generated by referral links
25% increase in subscriber base
20% increase in Facebook engagement
Brand Awareness & Sponsorship
T-Mobile deploys bi-weekly, in-app games for “T-Mobile Tuesdays” with different brand partners. Each brand partner benefits from the play impressions and provides the prizing for that game play.
Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!
Awareness, Co-Marketing & Ticket Sales
Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match.
Awareness & Engagement
Friday's Launched an on-going program called Five Fridays. Game play is available for loyalty members within their mobile app during each month that has five Fridays. Members can plan for a chance to win points, prizes and free food.