Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match. After the third card, tickets were purchased to level up with a special pin, or non-ticket buyers had an AMOE alternative entry method. Designed to drive sales, game prizes included Cinemark Movie Club discounts and perks, “Jumanji” swag, and digital downloads.
4.5 Min Average Game Play
2X More Ticket Sales
Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!