Cinemark - Jumanji

Awareness
Co-Marketing
Ticket Sales
Consumer Engagement

Solution

Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match. After the third card, tickets were purchased to level up with a special pin, or non-ticket buyers had an AMOE alternative entry method. Designed to drive sales, game prizes included Cinemark Movie Club discounts and perks, “Jumanji” swag, and digital downloads. 

Components of Game

Scratch Card
Data Collection
AMOE
Redemption Email
Instant Win Engine
Collect and Win

Campaign Results

4.5 Min

Game Play

4.5 Min Average Game Play

Increased

Ticket Sales

2X More Ticket Sales

Give your customers an unforgettable experience.

Contact CataBoom to elevate your gamification strategy today!

Schedule a Demo

See who else we've helped

T-Mobile Tuesday

T-Mobile Tuesday

Brand Awareness & Sponsorship

T-Mobile deploys bi-weekly, in-app games for “T-Mobile Tuesdays” with different brand partners. Each brand partner benefits from the play impressions and provides the prizing for that game play.

Read the Case Study →
T-Mobile Tuesday

Alaska Airlines

Customer Engagement

Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!

Read the Case Study →
Ruby Tuesday

Cinemark - Jumanji

Awareness, Co-Marketing & Ticket Sales

Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match.

Read the Case Study →
Cinemark - Marvel

TGI Friday's App

Awareness & Engagement

Friday's Launched an on-going program called Five Fridays. Game play is available for loyalty members within their mobile app during each month that has five Fridays. Members can plan for a chance to win points, prizes and free food.

Read the Case Study →