Awareness & Co-Marketing



Cinemark and Sony teamed up for a "Venom", "Spiderman" and "Morbius" movie co-marketing, multi-release promotion by prompting Cinemark Movie Rewards Members to buy a ticket and receive a PIN code. Designed to drive sales, codes could be redeemed for instant prizes like Marvel swag and Cinemark tickets, as well as a sweeps entry for grand prize to attend the "Spiderman into Spiderverse 2" premiere. Purchasers of all three tickets won a bonus chance of 8 grand prize entries.

Components of Game

Data Collection
Instant Win Engine
Quick Play
Collect and Win

Campaign Results


Prizes and Rewards

12K Instant Win Prizes and Rewards


Unique Game Plays

120K Unique Game Plays

See How Else We've Helped Cinemark

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T-Mobile Tuesday

T-Mobile Tuesday

Brand Awareness & Sponsorship

T-Mobile deploys bi-weekly, in-app games for “T-Mobile Tuesdays” with different brand partners. Each brand partner benefits from the play impressions and provides the prizing for that game play.

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T-Mobile Tuesday

Alaska Airlines

Customer Engagement

Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!

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Ruby Tuesday

Cinemark - Jumanji

Awareness, Co-Marketing & Ticket Sales

Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match.

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Cinemark - Marvel

TGI Friday's App

Awareness & Engagement

Friday's Launched an on-going program called Five Fridays. Game play is available for loyalty members within their mobile app during each month that has five Fridays. Members can plan for a chance to win points, prizes and free food.

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