Community Activation

Acquisition
Engagement
Increased Sales
Co-Marketing

Solution

Dell launched an ever-changing, ongoing, and daily gamification engagement strategy within the Alienware Arena community site used to attract daily visits; including trivia-based competitions, collect-and-wins, info slideshows, sponsored experiences, and more, to give points, badges and sponsor rewards.

Components of Game

AMOE
Instant Win Engine
Quick Play
Collect and Win

Campaign Results

50%

Increase

50% Increase in Website Returns

80%

Increase

80% Increase in Community Chatter

Increased

Sales

Increased sales from game engagement

Give your customers an unforgettable experience.

Contact CataBoom to elevate your gamification strategy today!

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See who else we've helped

T-Mobile Tuesday

T-Mobile Tuesday

Brand Awareness & Sponsorship

T-Mobile deploys bi-weekly, in-app games for “T-Mobile Tuesdays” with different brand partners. Each brand partner benefits from the play impressions and provides the prizing for that game play.

Read the Case Study →
T-Mobile Tuesday

Alaska Airlines

Customer Engagement

Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!

Read the Case Study →
Ruby Tuesday

Cinemark - Jumanji

Awareness, Co-Marketing & Ticket Sales

Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match.

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Cinemark - Marvel

TGI Friday's App

Awareness & Engagement

Friday's Launched an on-going program called Five Fridays. Game play is available for loyalty members within their mobile app during each month that has five Fridays. Members can plan for a chance to win points, prizes and free food.

Read the Case Study →