Dewar's

Engagement
Awareness
All

Solution

Bottoms up! To celebrate Dewar’s Scratched Cask launch, Cataboom provided a scratch game card to celebrate the scratching and charring process utilized in making the scotch. Consumers won cocktails featuring the spirit they could redeem at participating bars, plus a coupon or rebate to buy the product. A second CataBoom game allowed Dewars to reimburse the watering holes based on game play redemptions

Components of Game

Scratch Card

Campaign Results

Lots more

fun

Give your customers an unforgettable experience.

Contact CataBoom to learn more.

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