Walmart/Warner Bros(WB) jointly launched an interactive game experience on the Walmart e-commerce site to promote Batman v Superman: Dawn of Justice. In-store signage at Walmart and website ads challenged consumers to "Choose Your Hero." Players were reward with unique BVS content and digital rewards provided by WB.
Increased sales from game engagement
2X the normal campaign engagement
Brand Awareness & Sponsorship
T-Mobile deploys bi-weekly, in-app games for “T-Mobile Tuesdays” with different brand partners. Each brand partner benefits from the play impressions and provides the prizing for that game play.
Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!
Awareness, Co-Marketing & Ticket Sales
Cinemark offered a collect and win, co-marketing challenge prompting players to get all six “Jumaji” characters in a time-based reward series of games, including Memory Game, Burrow Bust, Avoid Game, Puzzle, and Match.
Awareness & Engagement
Friday's Launched an on-going program called Five Fridays. Game play is available for loyalty members within their mobile app during each month that has five Fridays. Members can plan for a chance to win points, prizes and free food.