Whataburger’s “Score More” Collect & Win game engaged loyalty members with daily ‘grab bag’ scratch offs within the Whataburger loyalty app and players received a chance to win free Whataburger for a month, year or decade. With the completion of each challenge, an additional free play was unlocked for a total of 17 possible plays each week.
2.8M+ additional plays through product purchase and completions of challenges
daily game plays
1M+ daily game plays
495k+ unique players
Alaska Airlines solidified their reputation for care in the air with an interactive game and quiz on their blog channel. Created via self-service with CataBoom's consulting, this Covid-centric campaign's ROI paid for the platform's cost for the year, awarding players with next-level surprises along the way!